Vietnamese Tourism Industry: Quality Growth Needed
Ho Chi Minh City: September 20, 2009 - At an event, organized by the Ho Chi Minh City (Vietnam) tourism industry, Mai Asia delivered a presentation about how to strategically approach the challenges Vietnam’s tourism industry experiences from the current economic downturn.
Mai Asia pointed out that Vietnam itself faces a challenge less demanding than that of Yubari City (Japan) which was used as an example to generate high visitor numbers in a negatively perceived environment. Therefore, with a sound strategy it should be possible for Vietnam to revert the industry trend and withstand the downturn same as Malaysia did.
Read invitation and summary.
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